 | Tytec LLC, a Houston-based company founded by Ty Frazier, a local lighting designer, and software developer, owns and operates HoustonTheatreScene.com. The website was officially launched in July 2016 and later formed a strategic partnership with the Houston Theatre Alliance in October of the same year. This collaboration aimed to revamp the platform and introduce new features.
Following the rebranding efforts, HoustonTheatreScene.com underwent a successful re-launch in April 2017, coinciding with the announcement of the Alliance Audition Registration. The primary objective of the website is two-fold. Firstly, it serves as a connecting hub for the professional community, including actors, designers, directors, and theaters. Secondly, it spearheads an "On Stage" marketing campaign, offering patrons a centralized platform to discover and engage with the vibrant happenings in the Houston Theatre Scene.
Acknowledging the challenges faced by patrons in keeping up with numerous theater websites, ticket platforms, and social media pages, HoustonTheatreScene.com strives to simplify the process. By consolidating information in one accessible location, the website aims to provide a comprehensive overview of all theatrical events and offerings, fostering a stronger connection between the theater community and its audience. |
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